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Monthly Archives: August 2011
What if “AA” meant “Apple Airlines”? A tribute to Steve Jobs.
What can airlines learn from Steve Jobs and Apple’s way of managing corporate strategy? Continue reading
Posted in Best practice, Leadership, Tools, Uncategorized
Tagged Airlines, Apple, customer experience, leadership, management, rainer uphoff, Steve Jobs, strategy
2 Comments
After the age of CFO-CEOs, we now need people-CEOs!
Airlines need to change and become people oriented organizations that create innovative value propositions. This requires Chief Customer Officer. Continue reading
Posted in Leadership
Tagged airline, CEO, Chief Customer Officer, marketing, rainer uphoff, value proposition
8 Comments